Strategy

Proposal pricing strategy

Pricing strategy decides where you compete on price and where you compete on value — before the RFP even drops. We help you set that position early enough that your technical and cost volumes tell the same story.

  • Price-to-win analysis
  • Pricing strategy memo and rationale
  • Technical-to-cost alignment review
  • Debrief-ready reasoning for every key decision

Analysis

Cost & price analysis

A pricing strategy is only as strong as the model behind it. We build cost build-ups and basis-of-estimate documentation that hold up under a contracting officer's review, not just your own.

  • Cost build-up and should-cost models
  • Basis of estimate documentation
  • Labor category and rate structure review
  • Sensitivity and scenario analysis

Capture

Capture & positioning support

By the time a draft RFP lands, your pricing options are already narrowing. We get involved during capture to shape your competitive position while there's still room to move — teaming structure, make/buy decisions, and the discriminators that actually affect price.

  • Competitive positioning assessment
  • Teaming and subcontracting pricing structure
  • Win-theme-to-pricing alignment
  • Pricing red-team / black hat preparation

Compliance

Compliance & risk review

The last read before submission is often the one that matters most. We review pricing volumes the way an evaluator will — checking for compliance gaps, unsupported assumptions, and the kind of inconsistencies that turn into discriminators against you.

  • Final compliance pass on pricing volumes
  • Cross-volume consistency check
  • Evaluator-perspective review
  • Submission-readiness checklist

Ready to talk about your next proposal?

Tell us where you are in the process and we'll take it from there.

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